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Professional equipment for wildland firefighters

Outside Sales Representative

About Vallfirest

Vallfirest is a reference manufacturer of equipment, tools and solutions for wildland firefighting.

In the last years wildfires have been evolving in intensity and speed, creating more and more problems to the existing extinction systems. The great wildfires that have taken place in recent years requires new strategies, new tactics and new equipment’s and tools.

At Vallfirest we work hand by hand with analysts and industry professionals from all over the world, who transmit their needs and experiences to us. This continuous flow of information, helps us to optimize the existing tools and develop more disruptive and better tools, machinery and equipment’s that allow us to act more efficiently and effectively and, above all, allow us to better protect our society and the forestry ecosystems.


Position overview

Are you passionate about firefighting, innovative solutions, and building meaningful client relationships? Vallfirest, a leading international company specializing in the design, manufacturing, and sales of cutting-edge firefighting equipment, is seeking a dynamic and results-driven Regional Sales Representative to join our team in North America.

He/She will work with the Director of Sales to develop a sales strategy for their territory, open new business opportunities, train and support distributors, attend events and work with VFT Customer Service Representatives.

This is an exciting opportunity for a self-motivated professional who is eager to contribute to the growth of Vallfirest in the emergency sector. If you’re looking for a role that offers autonomy, travel, and the chance to make a real impact in a vital industry, we’d love to hear from you!


Key Responsibilities:

Sales strategy development and execution

· Develop and implement sales strategies for the assigned region, aligning with Vallfirest's overall objectives in the emergency sector.

· Analyze local market trends in the fire and emergency industry, setting clear and achievable sales goals.

· Engage with clients to understand their needs, offering tailored solutions and exploring new business opportunities.

· Represent Vallfirest at industry trade shows, conferences, and events to stay current with market developments and reinforce our brand.

· Monitor regional sales performance, adjust strategies as needed, and report results to senior management.

· Meet or exceed defined sales targets and objectives.


Account management and client relationships

· Build and maintain strong relationships with distributors, fire departments, local authorities, and key stakeholders in your region.

· Travel regularly (60-70%) to visit current and potential clients, ensuring their satisfaction with Vallfirest’s products and services.

· Provide expert advice on wildland firefighting solutions, highlighting how Vallfirest’s technology can enhance operational safety and efficiency.


CRM Management (Salesforce)

· Manage and update all client information, sales opportunities, and activities in Salesforce CRM.

· Use CRM data to identify sales trends, forecast opportunities, and make data-driven decisions.

· Ensure data accuracy and consistency in client records, adhering to company protocols.


Cross-Functional collaboration

· Work closely with marketing, customer service, and operations teams to deliver a seamless client experience.

· Provide marketing with valuable insights into client needs and regional trends to help create tailored campaigns and sales materials.

· Collaborate with the product team to share feedback on product performance, client needs, and suggestions for improvements.

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